Pest Control Marketing | Orozco Marketing

How We Think About Pest Control № i

What actually moves the needle in your trade.

The panic call

Wasps in the wall, ants in the kitchen — first contact is urgent and search-driven. Map pack presence plus instant response wins the initial job.

One-time to quarterly

The money is the recurring plan. Follow-up sequences and plan-first offers convert single treatments into subscriptions — the LTV multiplier of the whole trade.

iii

Season predicts species

Ants in spring, rodents in fall, termites at escrow. Campaign calendars follow the pest calendar so you’re advertising the problem people currently have.

Local authority content

Homeowners search their specific bug. Species pages and honest what-to-expect content rank, educate, and pre-sell the visit.

The System № ii

Every Orozco service, aimed at your trade.

The full system — paid campaigns, content, creative, web, and tracking — configured around the economics and seasonality of pest control specifically. Explore any piece:

Meta Ads →

Demand creation — transformation creative and instant lead forms aimed at homeowners in your service radius.

Google Ads →

Demand capture — search and Local Service Ads for the customers already looking for you.

Organic Social →

The trust layer — profiles that convert every lead source, fed by your real jobs.

SEO →

The compounding asset — map pack presence and service pages that rank for years.

Web & Landing Pages →

Conversion infrastructure — pages with one job: book the estimate.

Photo & Video →

Proof production — job-site shoots that feed every channel above.

Next Step

Let’s talk pest control.

Twenty minutes, free. Your service area, your ticket sizes, your season, and exactly what we’d run first for a business like yours.

Get your free lead audit →